James Wong grew up in San Francisco, where local food was part of local life. Menus name-dropped farms that provided ingredients, and farmers’ markets were part of the routine, gathering places where everyone came to shop and chat. In Vegas, not so much. “It’s so fractured here,” says Wong, who launched the Vegas Real Food Project last February, an organization dedicated to growing community awareness of local chefs and local food. “There are so many great farms around here within a two-hour radius that people just don’t know about.” Along with chef Donald Lemperle of Citizens, Wong is spreading the word. The Vegas Real Food Project has held two pop-up dinners showcasing local chefs and farms, the most recent on October 13 at Cowboy Trail Farms. The goal, Wong says, is to get people to come together, “be a little more neighborly” and eat locally. A delicious proposition.
“When you discuss all-American, it’s blond-haired, blue-eyed, plays baseball, apple pie.”
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