Dr. David Matlock, a pioneer in plastic surgery and a fixture on the reality TV show Dr. 90210, is in Las Vegas to judge the Hooters International Swimsuit Pageant. So who better to ask about the cosmetic surgery boom, its latest advances and whether Las Vegas has its own aesthetic when it comes to designer beauty?
How does Las Vegas stand out when it comes to plastic surgery?
Big boobs. Really big boobs. It’s noticeable. Those implants are about 800 ccs—that’s the size of a cantaloupe. Just think of a good-size cantaloupe. A normal one is maybe 375 or 380 ccs. Porn stars—that’s 800. I’m seeing things that big here in Vegas, and not too uncommonly. I don’t think they’re just moms. I think it’s part and parcel of what goes on in Vegas. Guys just stop and gawk.
What is the future of plastic surgery?
The trend is to be subtle, not artificial, and to be less invasive. You’re going to see more endoscopic work, less scarring. It’s not just cutting away skin and pulling it back to the point where it’s so tight a woman crosses her legs and she smiles. Also, instead of doing it at 50, do it at 40, and do things that are more subtle.
Is it possible to take this plastic surgery trend too far? Do women ever have buyer’s remorse?
That’s rare. Sometimes I tell patients, “Look, you don’t need this.” You have to be like a psychiatrist as well to make sure this person is mentally healthy. If someone comes in time and time again, you have to know when to say no.
How do you explain the rising popularity of plastic surgery?
All the trends in plastic surgery—procedures, money spent—are just skyrocketing. It’s all about doing whatever you can to stay youthful. Society is driving these things. The other thing is, sex sells. We are inundated with that from an early age. They’re even carrying it to the genital area now, the final frontier. Women want the best sexual experience possible, and to look prettier there. Pornography is driving it—complete open access to pornographic material.
Three months ago I launched the G-spot amplification program. It’s a 15-minute office-based procedure where I inject the G-spot with collagen, which expands it to about the size of a quarter. Women pay $1,850 per injection, and it lasts about four months. Some people might say that’s a lot to pay for a G-shot. We say it’s a small price to pay for a bundle of joy.
So you’re making some money?
Yeah. It’s an eight-second injection, and I’m doing about 40 a month. That’s about $672,000 annually.