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[The Weekly 5]

Five classic neon signs beyond the Neon Museum

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The Huntridge Center’s neon beckons Downtown.
Photo: Wade Vandervort

1. The Flamingo One of few neon signs remaining on the Strip, the Flamingo’s upswept plume of pink and orange neon is an integral part of Vegas’ iconography. 3555 Las Vegas Blvd. S.

2. Holsum Lofts “… Hours fresher,” promises the 1954 sign for this former bakery. Today, the Holsum building is office and retail space, but the freshness glows on. 231 W. Charleston Blvd.

3. Rainbow Club The awning of this Henderson casino is a vivid, glowing rainbow of neon, adorned with a stylized logo that could have belonged to a 1970s discotheque. 122 S. Water Street.

4. Vegas Vic Sorry, Brandon Flowers, but you’re not actually The Man. That honor belongs to this 40-foot-tall, neon-framed cowboy, built for the Pioneer Club in 1951. 25 E. Fremont Street.

5. Huntridge Center One of Downtown’s newest signs was explicitly designed and built in the 1960s Googie style, to match its midcentury shopping plaza. 1120 E. Charleston Blvd.

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