As We See It

It’s the end of the rainbow for iconic Fitzgeralds sign

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In past years, the idea of Vegas signs going to private collectors made representatives at the Neon Museum shudder.
Photo: Brian Jones

In June, Fitzgeralds began dismantling its exterior signs to make way for the property’s transformation to the D. Some of its coins from the “pot-o-gold” sign went to the Neon Museum, which is gearing up to open to the public next month. The iconic rainbow was taken down in chunks and recycled, and the Fitzgeralds sign went to a local dealer who put it up for sale on eBay. That caught the attention of a couple of local bloggers, who noted the uniqueness of a Las Vegas sign for sale.

And it’s still for sale. The sign’s $25,000 price tag has been lowered to $15,000, owner Dave Fontani said.

Fontani, who owns Medusa's Antiques, said he bought the sign for its historic value and that he’ll buy any sign he can get his hands on.

In past years, the idea of Las Vegas signs going to private collectors — and not being preserved in a space for the public to appreciate — made representatives at the Neon Museum shudder. But when asked about the status of the Fitzgeralds sign, Neon Museum spokeswoman Debi Puccinelli said she didn’t have information about the sign, nor would she comment about private collectors purchasing old signs.

However, Danielle Kelly, the museum’s executive director, reaffirmed later that these signs are the community’s treasures and that having them at the museum allows for their stories to be told.

Whomever purchases the freestanding shamrock and scripted Fitzgeralds sign is going to need a large space for it. The sign is 10 feet high and 30 feet long.

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