Industry Weekly


Encore Beach Club’s Block Party returns for its third year

Shop and eat, dance and swim.
Photo: Tony Tran

With the pillar of fashion trade shows back in town August 15-17, many of the hottest parties in Las Vegas this week will actually take place when the weekend is over. But there’s also an event you should make time for after the convention has come and gone—the third-annual Encore Beach Club Block Party, set for Thursday, August 18.

Once again, more than 20 vendors will show off the goods during this special edition of Encore Beach Club at Night, and the locals-oriented industry night will be extra sweet since admission is free for Las Vegans. It pays to be a local.

Block partygoers will be able to shop and eat while they dance, swim and drink, thanks to Sun Bum sunscreen; Cream handmade ice cream sandwiches; Lyft, which will hand out promo codes to all guests; Sephora, which will distribute goodie bags while supplies last; local-favorite streetwear shop Feature; and other vendors and services including Twirl, For Play, SasaSweets, Pressed Juicery, TruFusion, Monster, Nutrishop, BeGlammed and the Refined Agency.

San Jose EDM producer and DJ Getter will provide the soundtrack for what’s sure to be one of the summer’s most memorable parties. Round up your entourage and party like the locals do at EBC this month.Encore Beach Club’s 3rd Annual Block Party with Getter at Encore, August 18.

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