Inspired by classic Americana and the swim and racquet clubs of the past, the Aquatic Club offers a different kind of Vegas vibe. Part vintage, part couture, the relaxing dayclub’s playful boutique charm has been woven throughout the Palazzo pool area, from the artisanal booze-filled ice pops and art-adorned cabanas to the staff’s swimwear, provided by Tory Sport.
“The playful, retro style and visuals of the Aquatic Club were a perfect fit for the Tory Sport brand,” says Venetian and Palazzo CMO Lisa Marchese. “Both brands embrace a bygone persona of the lawn and racquet clubs of the past, [and] both brands present a bold, vibrant visual language that delivers a luxury experience without taking itself too seriously. Together, we keep it lively with a sense of humor.”
Preppy, sporty and all-American, Tory Sport was designed “to reflect beauty and empowerment in all aspects of a woman’s life,” Marchese says. From bold flower motiffs and navy-inspired stripes to high-waisted bikinis and throwback silhouettes, the Aquatic Club uniforms stays in line with the pool’s cool-girl aesthetic.
“The Aquatic Club woman is timelessly cool with a smidge of irreverence, yet she reflects grace and strength,” Marchese says.
Stop by the Tory Burch boutique at the Grand Canal Shoppes—or the recently opened Tory Sport store at the Fashion Show mall—and you can channel the Aquatic Club’s retro vibe all year long.
