At this very moment, I guarantee that thousands of Las Vegans are roasting in their cars, wondering whether to get fro-yo, shave ice, snow cream or just run home to turn the hose on themselves. Some of them are fantasizing about a big frosty milkshake or an ice-cold smoothie, the specialties of a new shop focused on goodies that do good things for kids in need.
- For Goodness Shake
- 4220 S. Grand Canyon Drive, 768-0710.
- Opening in June.
The aptly named For Goodness Shake, set to open in June at 4220 S. Grand Canyon Drive, has a business model echoic of “philanthropic capitalism” trailblazer Toms, which donates a pair of shoes for every pair purchased. At the shake shop, the purchase of any milkshake or smoothie will result in a donation to Three Square Food Bank to provide meals for children in need. “I’m inspired by the Toms shoe model, where you’re continuously giving back to the community and as sales rise, donations rise. Everyone loves milkshakes, so why not use that passion to help make a difference in the city,” owner Manny Vargas said in a press release.
“Indulging with purpose” sweetens the already sweet options on the Create Your Own Milkshake menu. Choose your nonfat yogurt base (including lactose-free) and your favorite toppings from a selection of 40, ranging from candy-bar bits to fresh fruit. The smoothie menu provides that healthy fix, featuring blends of seasonal fruits and their juices like the Feelin’ Fuzzy (peaches, strawberries, passion fruit and apple).
Every time you take a sip, you can imagine it equaling a bite of food for someone who doesn't have enough. That's pretty refreshing.