Idiot Day, Pt. 2
I also managed to spend my day in meetings working on initiatives for one of my newest clients, only to come back and find out they’re pretty much undoing all my hard work behind my back. I can’t give you the details so let me give you an analogy that has nothing to do with my work:
Client: Crystal, we want three full-size house cats to catch all the mice on this office floor.
(Weird, I know, but it was the first thing that came to mind so just go with it.)
Me: Great news! I got FOUR housecats for the price of one and they’ve been trained to hunt mice in half the time of most house cats!
Client: Oh really? Because we just actually decided to bring in baby giraffes.
Me: Oh … but, um … giraffes don’t eat mice. So, how will you get rid of the mice?
Client: Well, that may be true but we think there’s a possibility they will.
Me: They will what?
Client: Eat the mice.
Me: No, trust me, they won’t.
Client: Well maybe, but we like giraffes more. And maybe they can stomp the mice. What do you think?
Me: I think that’s a horrible idea. What’s wrong with the cats?
Client: Hmm … are you sure you can’t just train the giraffes to catch mice?
Now just, translate this to marketing initiatives and you’ll have an idea what I’m dealing with. It really is that ridiculous. Do people like making their own lives harder? Is there an added benefit in being non-effective that I’m not seeing?
Oh, and Britney Spears’ 16-year-old sister is pregnant. Saw it on Yahoo! this afternoon. She’s keeping the baby. Thus, confirming Idiot Day.
I just hope it’s a day, because I don’t have enough rations to hide in my house until Friday.
Precocious entrepreneur, workaholic and a rabid perfectionist Crystal Starlight knows a thing or two about getting ahead at a young age. Email her at [email protected]