Dayclubs continue to be one of the most sought-after Vegas experiences for visitors and locals, but fall is setting in and this summertime fun only lasts so long.
Or at least, that’s what we thought. Marquee Dayclub at the Cosmopolitan is ready to unveil the hottest dayclub experience during the coldest months with the resurrected Dayclub Dome.
The 50-foot-tall installation that creates a climate-controlled environment at the popular pool club hasn’t been used since 2017. Tao Group co-CEO Jason Strauss says the time was right to bring it back.
“We thought that it was a great opportunity to reinstitute the idea and the concept of the dome after the new ownership now of MGM [Resorts] taking over the Cosmo,” Strauss says. “MGM is a great partner, especially when it comes to nightlife, and is willing to do things out of the box and take risks.
“With the current year having amazing events like F1 and the Super Bowl, we thought there was enough juice in the year.”
Dome season launches on Saturday, October 14, with a party sponsored by Happy DadVanderpump Rules troublemaker James Kennedy and more.featuring Tao Group resident DJ duo Loud Luxury and YouTube pranksters the Nelk Boys. Upcoming sessions will star Deorro, DJ Pauly D,
Tao Group had various boxes to check—reworking staffing levels, creating new marketing materials, building a roster of talent, and most importantly, erecting the structure—to keep the party going. The dome takes 12 days and 36 technicians to install. It encompasses over 23,000 square feet of club space and is supported by an intricate exoskeleton that ensures that essential swim-friendly temperature and a safe experience.
“It’s completely enclosed with this specialty all-weather fabric, and then we have giant heaters that pump hot air into the dome,” says Strauss.
Besides hosting thousands of daytime partiers, Tao Group will use the newly domed venue for special events, corporate affairs and afterparties during the offseason.
Dutch DJ Martin Garrix will take over the booth during Formula 1, and given his close relationship with the sport, he is sure to go all out during his set on November 18.
But the attention to detail doesn’t stop there—the culinary offerings are another huge draw for attendees. Going beyond the typical poolside burger, Marquee Dayclub will be presenting a chef-inspired menu and craft cocktails.
“No one is going to deny the power of the dayclub effect on tourism in Las Vegas,” says Strauss. “There’s a large majority [of tourists] that come to Vegas just for the pool club experience. If we can extend that, I think for tourism and for offerings in Las Vegas, it’s just amazing for the city. So hopefully this is the start of something really special.”
MARQUEE DAYCLUB DOME LAUNCH PARTY With Loud Luxury, The Nelk Boys. October 14, 11 a.m., $20-$40+. Marquee Dayclub, events.taogroup.com.
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