Industry Weekly

[The Forecast]

The Nightclub & Bar Convention returns to Las Vegas in March

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A sudsy scene from last year’s Nightclub & Bar expo.

The Nightclub & Bar Convention and Trade Show returns to the Las Vegas Convention Center March 27-29, an opportunity for hospitality industry professionals and leaders to discover new products and trends, acquire new skills and learn innovative techniques to improve their business.

“Nightclub & Bar Show has continually grown each year and we expect the same for 2017,” says Thom Greco, chairman of the advisory board for the event. “In 2016 we had a 17 percent increase in expo-only attendees, more than 36,000 visitors.”

Programming is also growing every year, with Greco noting a more concentrated food component at this year’s edition. The F&B Innovation Center will hit the expo floor for the first time this year, offering product demonstrations, samples of new food and a chance to mix it up with wine suppliers and chefs. “The industry is constantly changing, especially in light of our millennials’ lifestyle and social marketing,” Greco says.

Behind-the-scenes education experiences at some of the Strip’s leading hotels, nightclubs and restaurants will showcase the Las Vegas industry in an exclusive way. “The back-of-house tours and boot camps are a unique opportunity for our attendees to see how it all works,” Greco says. “Our industry is a stage, and if you want to see how everything is pulled together, these tours give that insight. We’ve really expanded the education programs specifically through offsite trainings to provide industry professionals one-on-one connections with our experts and hands-on experiences you really can’t get anywhere else.”

Of course, Nightclub & Bar Show parties and networking events are always at the top of everyone’s must-do list, and this year there are three Platinum Parties at Marquee, Omnia and Surrender, along with a welcome kickoff party at Foxtail Pool Club. Nightclub & Bar Convention and Trade Show, March 27-29, ncbshow.com.

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Brock Radke

Brock Radke has been writing about Las Vegas for almost two decades. He currently serves as editor-at-large covering entertainment and ...

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