Last fall, when every Las Vegas Strip resort was doing everything it could to welcome the Formula 1 Las Vegas Grand Prix, Wynn Las Vegas used the second edition of its Concours auto show to kick off 10 days of programming it called Ultimate Race Week.
“It was an ambitious calendar of events that ran straight through the following weekend, after the conclusion of the race. Our goal was to make Wynn the epicenter of activity that week,” Brian Gullbrants, COO North America, Wynn Resorts, said via email.
The iconic luxury resort helped set the standard for F1 in Las Vegas, but this year, Wynn has chosen to decouple the events. “There’s a lot to do in the city in November, and it’s a lot to expect that our guests stay in Las Vegas for such a long duration of time,” Gullbrants explained. “Splitting ... allows guests more options and flexibility based on personal preferences. It may be something we re-assess in future years, but for 2024 and 2025, we’ve elected to keep them separate in hopes that our guests can attend both unique events with a short break in between stays.”
Concours has been enhanced this year to attract returning auto enthusiasts and newcomers, with events set for November 1-3 at Wynn Golf Club, along the Strip and at Las Vegas Motor Speedway.
The main event is the auto showcase on Saturday starting at 10 a.m. at Wynn’s exclusive golf club, featuring many of the world’s most luxurious and rare cars in five categories of display: Concours d’Elegance, Speed, Culture, Innovation, and Ultra-Luxury and Coach Built. Last year’s Best of Show winners were a 1935 Duesenberg and a 1969 Lamborghini, and this year’s lineup will include autos by Pagani, Bentley, Bugatti, Rolls-Royce and more. The Sunday morning motorcade Tour d’Elegance on the Strip will feature some of the winners, and new to Concours this year is Sunday’s day-long opportunity for guests to race elite supercars and GT race cars at the Speedway, in partnership with Dream Racing.
“We are always seeking ways to keep things fresh and exciting for guests,” Gullbrants said. “Each year our goal will be to revitalize the weekend with supplemental offerings that complement the marquee events. Dream Racing is a great example of that, and a partnership we look forward to fostering in future years.”
Like the Las Vegas Grand Prix—returning for its second year November 21-23—Concours is certainly geared toward a specific audience and a group of Vegas visitors ready to spend for unique experiences. And it appears that Wynn is looking forward to continuing the event’s evolution deeper in that direction. Another new element, Gullbrants noted, is introducing the International Chief Judge Advisory Group, a popular format used at other respected car shows around the world.
“It’s important that we listen to those attending and participating to keep things fresh and exciting year after year,” he said. “We want the event to evolve, elevate and consistently include the best of the best automobiles and museum pieces. We’re proud of what will be offered in 2024, and look forward to making things bigger and better as the event continues to grow.”
CONCOURS November 1-3, times and prices vary with exhibition tickets starting at $100. Wynn, lasvegasconcours.com.
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